Rio Salado College, a community college catering to working adults in Tempe, Ariz., recently faced a tough challenge: How could they create textbooks for their online students that offered personalized content, yet also saved students money?
"We asked our students what they wanted, and one of the things that came through loud and clear was they did not want a textbook that had a lot of content in it that they didn't use," said Todd Simmons, Vice President, Business and Employee Services, Rio Salado College. "One of the other things students told us when we interviewed them is that they wanted the savings up front."
Rio Salado administrators solved their problem by working with Pearson, the global leader in educational publishing and technology. Thanks to an unprecedented and exclusive partnership with Pearson Custom Publishing, Rio's students and faculty now have course materials that are tailor-made for their specific classes, with students saving an average of 52 percent over traditional books.
"Finding a publisher that would say, 'sure, let's look at a way to do this' was unbelievable, it was a dream come true for us," said Carol Scarafiotti, Vice President Emeritus/Executive Consultant for online learning at Rio Salado College.
According to the attached video, http://www.youtube.com/watch?v=JeRcEmteti0, custom textbooks offer students outstanding value and a personalized learning experience. Instead of buying several books that may be partly used in a course, students only need to buy one custom book that contains all the material they'll actually be using.
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